B2B Content-Marketing Trends For 2015

More and more companies are beginning to understand that traditional advertising, such as television, radio, and website banner ads are easy for consumers to ignore. Since these traditional marketing techniques so easily interrupt the activity in which the consumer is engaged, those ads become little more than annoyances to the consumer. Content marketing, on the other hand,  grabs the attentions of those people who are actively seeking information, as long as that information is relevant and genuinely helpful. If the consumer find what she needs, she will make her way into the sales funnel by her own accord.

content marketing trends

Content creation is no longer just a burgeoning trend. It has become necessary for all businesses, regardless of industry.

There’s a lot of talk about content marketing these days, and just about everybody’s doing it, from the largest of corporations to the tiniest of small businesses. According to the Content Marketing Institute (CMI) and MarketingProfs, in their 2014 Benchmarks, Budgets and Trends – North America, 93 percent of B2B marketers are using content marketing. Following are some other interesting statistics gathered from the report:

Increased Content Creation

Marketing professionals who understand how important content is, are making sure that they stay ahead of the competition. Consistently creating new content is a priority for roughly 78 percent of the top B2B marketers who, according to the CMI report, are creating more content than a year ago. The report also goes on to say that only 57 percent of the less successful marketing peers are doing the same. This trend is likely to continue well into 2015 and beyond.

Spending On Content Marketing

The average B2B company will spend around 30 percent of its marketing budget on content marketing in the coming year, but the best companies will spend a little bit more, right around 39 percent. Furthermore, 52 percent of B2B marketers plan to increase their content marketing budgets over the next 12 months. The reason for this, according to Kapost, is that the ROI or return on investment for content marketing produces three times more leads than other marketing channels.

Content-Marketing Challenges

Being prolific in producing content as well as creating quality content that engages potential customers are two challenges facing companies today. Finding the time for content creation is also a problem for roughly 69 percent of businesses. No matter the size of the company, the answer to both of these dilemmas is outsourcing at least part of the work. CMI says that, currently, 64 percent of companies who utilize content marketing outsource the writing, 54 percent outsource design and 22 percent outsource content distribution and syndication. In future months, the number companies outsourcing content creation, management, and distribution is expected to continue to increase.

In today’s content-hungry world, there is no substitute for information that solves a problem, gives advice, or adds some value to the reader’s experience. In order to stay competitive and capture a larger share of the information marketplace, a company must be in the content-creation business, no matter what product or service they sell.

If you’d like to learn more about content marketing and how you can benefit from outsourcing, contact us. We have content-creation solutions that fit any size business in any niche market.










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Why The Competition Is Outsourcing Its Content Marketing Operations

In a 2014 content marketing study, it was discovered that B2B-oriented marketing platforms are increasing their budgets to provide high-quality blog content. This demand for high-value content has led to a marked increase in the outsourcing of content creation.

content marketing

A smart content-marketing strategy that includes dedicated blogging will lead to an increase in both traffic and sales.

The Modern B2B World Is Hungry for Content

Nearly two-thirds (63 percent) of business-oriented marketing firms are allocating a greater portion of their marketing budgets towards content marketing in the upcoming 12 months. Research goes on to justify this influx of demand by reporting that 90 percent of companies have blogs and are utilizing the blogs as a strategic resource in demand generation. The blogs with good content marketing strategies gain more traffic, increased sales, and even become thought leaders in their industry.

While it was generally considered standard practice to have a small in-house team to generate content, companies utilizing such a business model in the modern content paradigm are finding themselves left behind by competition that is willing to outsource and thereby publish more targeted content. Data goes one to show how 68 percent of companies surveyed had outsourced some of their content development needs in the past 12 months of operation.

The Demand For Content Solutions Is Forecast To Increase In The Next Year

Fifty-one percent of marketing firms and company advertising divisions reported that they are planning to outsource demand generation, and 27 percent of those reported that they planned to outsource their content writing. Many of those choosing to do this have encountered roadblocks, as coordinating content strategy and demand generation can be challenging when operating with two separate third-party solutions.

Overcoming the difficulties associated with outsourcing content strategy and creation are companies like BlogMutt, a one-stop solution that provides articles written on a weekly basis to stay ahead of the competition. One of our hundreds of talented writers will create fresh, niche-specific, and brand-driven content pieces for your company’s blog. Contact us today and watch your visibility and authority grow, as we work like a dog to fill up your blog.










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HubSpot Is Doing The Right Thing, But Can’t Tell You

I got a lovely personal email this morning from none other than Brian Halligan, CEO of HubSpot. (OK, maybe it wasn’t too personal, as it went out to all BlogMutt staff with a HubSpot account, and all the other agency partners who work with HubSpot.)

The email started with what everyone knows, that HubSpot is going public. The whole “marketing automation” world is absolutely exploding. Marketo already went public, Eloqua was purchased by Oracle, Pardot/Exact Target was purchased by Salesforce. SilverPop was acquired by IBM. There are tons of companies in this space, and for the most part they are all growing like crazy because people are figuring out that the old style of advertising is withering.

So, what was the heart of Brian’s note to me?

He said that if I wanted to, I could purchase shares of HubSpot before the IPO. Now, I will say right here that I am not a securities lawyer, and it’s clear that this email had been carefully combed over by securities lawyers. It even said:

“Should you choose to forward this email to your employees, you must do so without changes, in precisely this form (only by email, so hyperlink to the prospectus is active, and only to US residents).”

Clearly Brian and everyone at HubSpot is working under some pretty strict rules. I don’t work for HubSpot, however, and I have not talked to anyone at HubSpot about this post. Also, I’m an American and I have First Amendment rights, so I can say whatever I want!

(Just as an aside, my personal opinion is that the SEC rules are in serious need of updating. Remember when Reed Hastings, CEO of NetFlix, got in trouble with the SEC for making a “private” disclosure on his Facebook page? Nevermind that he had 244,000 followers. Nevermind that many of his followers are reporters. And nevermind that it also wasn’t even really news, just a vanity metric. He was right when he said making the “disclosure” in an obscure form to the SEC is way less public than putting it on Facebook.)

I wish that HubSpot could talk about what it is doing publicly, because what the company is doing is a great thing, and I know it must not have been easy. I know, because I did a similar thing.

What HubSpot is essentially doing is saying that the agencies who work with HubSpot have been a part of the success of the company, and so if the market rewards that success, the agencies should share in that.

We came to a similar realization a while back. We realized that the writers who create posts for BlogMutt customers are a huge part of our success, and if we get acquired someday we want them to share in our success, too. So we created “Writer Shares” and made history as the first crowdsourcing company to ever give any kind of equity in the company to members of the crowd.

It wasn’t easy. Securities laws are antiquated, so we had to thread the needle very carefully, but it was worth it. Now we have all the paperwork done to issue those special shares to writers as soon as they hit a certain level within our internal ranking system. When a writer gets to that level, we send them the paperwork, and a certificate. We’ve done that 53 times now, and it’s a great day every single time.

So kudos to Brian and all the team at HubSpot for doing that work behind the scenes, and recognizing that sharing success is a great way to help build on success.

-Scott

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Blogging For Your Pet Business: Three Example Posts

Potential customers often ask us if our writers will really be interested in writing for their industry, or if they’ll get enough quality posts for their blog. When it comes to blogging for the pet industry, we can answer that question with a resounding “Yes!” Our large and diverse pool of writers is capable of providing content on virtually any topic, but the pet categories are often the most popular. The three posts below are examples of the content you can expect to receive for your pet-related business blog, along with introductions by the writers telling you how blogging can help you gain customers in your niche.


Example #1: Blogging For Veterinary Practices

pet business blog writing service example post

Promoting veterinary medicine plays a vital role in drawing attention to pet health care. However, veterinary practices often find themselves struggling to keep their websites and blogs current. Due to an abundance of medical information, it is imperative to maintain a strong online presence for both current and potential clients. As one of the biggest marketing services for veterinarians, blogging can easily win a practice multiple clients from one quality post.

A veterinary-services blog post like the one below can easily draw pet owners to a specific veterinary hospital.

Choosing The Right Veterinary Practice For Your Pet

Choosing the right doctor can sometimes be overwhelming for pet-parents. By following a few simple guidelines, narrowing down the best veterinarian can be done easily and without compromise.

Listening And Questioning

Discussions with a veterinarian can be simple or complex. Providing accuracy about a pet’s symptoms can sometimes be difficult for the pet owner, especially when confused or frightened. A good veterinarian will listen to the client and ask questions for accuracy. Understanding the pet’s current symptoms is key to making a diagnosis and activating treatments. A quality doctor will make sure that he has all of the pertinent details prior to treating the pet.

Knowledge And Attention

Veterinarians are expected to have a wealth of information about multiple species, and clients depend on this knowledge. A good veterinarian will be well versed in his field. He will be able to explain easily any possible causes of illness and treat those illnesses with conviction. The doctor will also be up-to-date on the changes in veterinary medicine, and be ready to make a referral to a specialist, if needed. In addition, a committed and caring veterinarian will be honest when facing the unknown, yet strive to make progress with the situation.

Lastly, but not least, a good veterinarian will make sure that the pet is not suffering.

Relationship With The Animal

Most importantly, a veterinarian will make an effort to help the animal feel comfortable and safe. While some pets will never feel comfortable in a doctor’s office, the time and effort taken with the animal will prove the doctor’s concern for the pet’s well-being. In turn, it will reassure the pet owner that he has chosen the best veterinarian for his pet.

We’re Here For Our Clients And Our Patients

Should you find yourself concerned and uncertain about your pet’s health, know that our doctors and staff are here to help. Our dedication to the well-being of animals prompts us to do our very best for everyone involved. We are glad to answer any questions or to assist your beloved friend back to good health. Simply contact us for more information, or to make an appointment. We commit to making your pet’s life a better one.


Example #2: Blogging For Pet-Boarding Facilitiesblogging for pets

Quality blog posts for pet-boarding facilities need to create trust in the company and promote the company’s services. This blog example post for a pet-boarding business demonstrates how to be informative while still promoting the services of the business. With a post like this, you can help clients understand the importance of choosing a good facility and illustrate that your company is one of the best.

Before Choosing A Boarding Facility

Pet boarding businesses are all different, which can make choosing one difficult. Making the right choice requires a lot of research to be sure that you are leaving your pet with someone you trust. With just a few simple steps, you and your pet can both enjoy your time away from home.

Do Online Research

Find out which boarding facilities are available in your community. Then check out their websites and social media pages. Try to find reviews on the facilities. Once you have finished all of your research, you should be able to find a few places that you would consider. Then you can move on to the next step.

Tour The Facility

Most reputable boarding businesses will be willing to let you take a tour of the facility with or without a scheduled appointment. If a business tells you that you cannot tour during their open hours unless you have an appointment, they may be hiding something.

Find Out Their Schedules

All pet-boarding facilities handle the animals differently. Some places keep the animals in a room where they can go in and out of the building on their own accords, while others keep pets indoors, but take them out to play with the other animals regularly. Ask if and how often your pet will be let out of its room or cag,e and what time they normally do feedings.

Ask Questions

Don’t feel guilty or embarrassed about asking a lot of questions. Your pet is important to you, and you don’t want to leave him somewhere that won’t take the best care of him. You should ask about the facility’s handling of medicine, and whether there is always a vigilant staff member at the facility.

Choose A Place And Make A Reservation

Once you decide which facility is right for you, make a reservation. Many boarding businesses fill up quickly, especially around the holidays, so try to decide early. You don’t want to find the perfect place and then not be able to get a reservation for when you need to leave.

Your pet is a part of your family, so you want to find a company that you trust to take care of him. Then, you can relax and feel at ease that your pet is enjoying his vacation just as much as you are enjoying yours. Please contact us, or stop by for a tour to find out if our facility is the right choice for you.


Example #3: Informative Blogging For Pet Businesses

With more and more pet owners turning to the web for useful and reliable information, pet experts and knowledgeable bloggers are in high demand.  In the information age of technology, knowing where to look for answers to everyday issues is more important than ever, and potential customers and information seekers are always looking for reliable information fast.

The following example will help to drive traffic to your blog. Here, potential clientele will find the information they’re actively looking for, and will be exposed to your brand and your company.  With blogging reaching an all-time high, having reliable and useful information can increase your pet-business customer base, and gain you a loyal blog following.

blogging for your pet businessFinding A Pet-Friendly Apartment: Dos and Don’ts

Finding the perfect apartment that fits your budget, your location, and your living situation can be a sticky process — especially when you have one or more pets looking to move with you.  Pets are often essential parts of the family, and leaving them behind or giving them up is often simply not an option.  Renting a living space with furry friends can be a challenge, and many apartment communities have restrictions, additional fees and deposits, and special requirements when it comes to moving your favorite pet into your new pad.

Apartments and pets don’t seem to mix together well when people are on the search for a new rental home.  Fortunately, knowing what to look for and what to ask when it comes to a new rental is not as hard as it may initially seem.

The biggest advice that most pet owners and pet societies have to offer is that honesty truly is the best policy.  Don’t sign a new lease agreement and “forget” to mention that you have a dog or a cat.  In many instances, lying about a pet can be cause for eviction, or you may be pressed to remove the pet from the residence and find it an alternative home.  This is usually heartbreaking for pets and their owners alike.  The key is to not put yourself in a potentially sticky situation. Disclose your pets upfront, even if it means forking over an extra pet deposit.

This advice goes for bringing new pet additions into an already established home, as well.  If you’re thinking about getting a new dog or cat, talk it over with your leasing office first.  Don’t assume that it’s easier to ask for forgiveness than it is to ask for permission.  Many apartment complexes have very stringent pet policies that vary from “no pets allowed” to a limit on the number of pets individual renters may have.

If you’re having a hard time locating a pet friendly rental property, reach out for help.  Many humane societies have lists of pet friendly properties that they’re happy to provide to new renters in the area.  Aim for smaller communities rather than big, corporate rentals.  It’s a lot easier to talk to an individual owner about incorporating a pet into your lease than it is to convince an entire corporate office.

Many rental communities advertise that they’re pet friendly.  These are the types of places that you want to focus your attention on.  Pay attention to the fine print, however.  Is there a weight limit on the pets that you’re allowed to bring into the home?  Is there a limit on the number of pets you’re allowed to have?  Are some breeds restricted or forbidden?  These questions can make or break a rental deal, and you want to make sure that you have all of the facts prior to signing a lease.

If your apartment manager is still wary about allowing a pet onto the property, be willing to go to bat for your animal.  Make sure that you have documentation that your pet’s shots are up-to-date.  Ask for references from previous landlords or roommates, documenting that your animals are well behaved and non-destructive.  Be willing to negotiate.  Mention to your potential landlord that since it’s much more difficult overall for pet owners to find good rental apartments, that you’re more likely to stay at the rental longer.  These negotiations can go a long way towards fostering good will between a potential tenant and a future landlord.

Remember, honesty truly is the best policy.  Many landlords are able to enter a rental apartment with advanced notice, and almost all are able to enter in cases of emergency situations.  You don’t want to be stuck answering difficult questions when your pet is discovered and you’ve been less than forthcoming.  Find a place that works for you and your animals, and be up front and open.  These are the keys to success when it comes to finding a new apartment for you and your pets.

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If you think your pet-related business might benefit from blog posts like these, get in touch with us! We have hundreds of writers just waiting to be unleashed, as it were, to help you with your content needs. And if your blog is about something a little more complicated than pets, don’t worry — our writers have many different, and sometimes surprising, areas of expertise.

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Your Robot Future: Weekly WOOF Round-Up

This is your weekly #WOOF round-up! Here, you’ll find all the words of the day from the dictionaries of the day.


 

Herbert Televox

The 1928 robot, Herbert Televox, skilled at answering phones, and his inventor, R.J. Wensley.

Monday: Biophages (1976 Dictionary Of Geological Terms) — Those organisms which which obtain nourishment from other organisms (e.g., predators, parasites, and pathogens).

Tuesday: Herbert Televox (1943 Comprehensive Pictorial Encyclopedia) — 1928 robotic invention by R.J. Wensley that works at substations of electric power systems. Can answer telephone and perform other remote-control operations

Wednesday: Magellanic Clouds (1991 Penguin Dictionary Of Proper Names) — Two nearest galaxies (extra-galactic nebulae) visible to the naked eye in the southern hemisphere. They are some 160,000 light-years away.

Thursday: Ex cathedra (1965 Maryknoll Catholic Dictionary) — Latin, “from the chair.” By virtue of, or in exercise of one’s office; with authority. When the pope speaks ex cathedra in matters of faith and morals, he is infallible.

Friday: Faulkner (1811 Dictionary Of The Vulgar Tongue ) — A tumbler, a juggler, or shewer of tricks; perhaps because they lure people as a faulconer does his hawks.


The iPhone 6 was recently released (you might even own one by now), and it’s pretty amazing, when you think about it. It’s a personal pocket-sized robot, after all. Call your mom? Remember your schedule? Find the best bus routes? Check, check, and check!

Even these mundane tasks, which most of us take as granted every day, make the cutting edge technology of 1928 — a man-sized robot named Herbert that could answer phones, and a machine in Chillicothe, Missouri that could slice bread — seem paltry in comparison. But even the iPhone 6 seems like a Polly Pocket of a robot after reading MIT’s top 10 technological breakthroughs of 2014. The list is populated by neuromorphic chips, agricultural drones, and agile robots.

But what does the future of personal technology look like? It probably doesn’t involve wearable technologyKatrina Von Televox, the $22,000 Wonder Maiden from 1930 who can vacuum and make coffee for you (after all, you probably have an automatic coffee maker, and a Roomba for those tasks). But it likely does involve your home becoming a Smart Home, and wearable technology for all of the occupants inside of it.

Wearable technology of the future looks like a temporary biostamp, worn during pregnancy for fetal monitoring, and smart pills that can analyze the human body from the inside. Current wearable technology sounds like something straight out of the Jetsons: we already have fitness socks that monitor activity levels and foot-fall cadence for runners, and sports bras that monitor your heart rate and activity levels.

What do you think? Are you riding the wave of technology? Do you use your iPhone instead of maps, wear smart socks, and have automatic lighting in your house, out of consideration for your hard-working Roomba? Or do you prefer to pull out a road map, wash your dishes by hand, and wear good old socks you can toss out after they get a hole in the heel?

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Three Overlooked Small Business Tools

small business toolsSmall businesses have a unique set of challenges. In the first place, small business are, well, small, meaning that it’s more difficult for them to compete with big-budget advertisers. Secondly, many small businesses are often relatively new, meaning that they can’t rely on brand-name recognition. At least, not until they’ve built up their brand!

Such hurdles are not insurmountable, especially if you’re aware of the three most often overlooked small business tools.

Three Overlooked Small Business Tools:

  • People: According to Businessweek, word-of-mouth is the best advertisement. It’s in your best interest to ensure that you are giving 100% of your efforts to a quality product that is delivered with unparalleled customer service. Give people a wonderful experience, and they’re sure to tell their friends.
  • Online Services: From budgeting, to calendar management, to educational opportunities, and communication streamlining, you can ease your daily burden through implementing any number of these options available online. Many of them are even free! For helpful links to these services, see this post from Forbes and this one from Post Planner.
  • Blogging: These days, everyone has something to say regarding blogging for the small business. But starting a blog isn’t enough. In a post detailing the mistakes that business bloggers often make, our friends over at Inc.com remind business bloggers that just because blogging is the “new thing,” that doesn’t mean that it’s a flash in the pan. Business blogging is here to stay, and the sooner small businesses are able to get on board with the trend, the better:

“With small businesses, the biggest challenge is that blogging is just going to be another one of those things clamoring for attention,” notes Simon Salt, the CEO of Austin-based marketing and communication firm IncSlingers. “As the newest thing, it’s often the first to get cut when you get busy. But just like anything else, it requires a commitment and needs to be a priority. Think of it as you would any other part of your business, like answering emails or stocking shelves, and you’ll get past thinking that it’s not a necessary task” (Inc.com).

Running a small business is time-consuming, and the challenges are undeniable. After making a decision to start a business blog, one of the most important decisions you will make is how you will acquire material for your posts.

That’s why we’re here. If you’re in need of well-written, regularly-scheduled blog posts, contact us.










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Blogging For Photographers: Attract New Customers

blogging for photographersAs a photographer, you probably already have an idea of how busy things can get. Scheduling appointments, editing photos, and marketing are all integral to your business. While you may be a star at what you do in taking photos, not everyone has the time or inclination to blog about their business, and that can keep you from getting potential customers.

While a casual blog can keep your customers up-to-date on what’s going on in your business, it’s the informational and fun blog posts that catch the eyes of new customers. There are many reasons why blogging for photographers is important, and here are a few:

  • Attract search engines. It’s no secret that search engines like blogs. A blog allows you to organically add keywords, search terms, and tags that help to increase your Search Engine Optimization, known as SEO. Simply put, it’s another form of making sure that more of an audience gets to see your website.
  • Maintain interest. Your clients may get photos done and even share the completed work with friends, which helps with word-of-mouth advertising. However, having an interesting blog keeps those clients (and potential clients) engaged, so that they keep your website in their minds more often than a few weeks after the work is done. By creating an outlet that has interesting content for your audience, customers are more likely to spend more time at your site, and are more likely to share the site with others.
  • Showcase more. Not every photo may belong in your portfolio, and not every photo tells the story behind it. By blogging about what you’re doing or what is going on in your business, you can share more information about yourself and engage more people. For instance, you may want to highlight a particular shoot and tell the story behind it, when you share the photo. One particular way to really please your customers is to highlight them in a blog post. They’ll definitely want to share with their friends and families, and you get more views.
  • Branding. A blog post is perfect for sharing on your Facebook business page to ensure that there is more readership. Any new post creates more readers when it’s shared with others, which is easily done on Facebook and other social websites.

Even though blogging is important to your brand, you don’t always have time to do it, which is why a blogging service like BlogMutt is perfect for your needs. If you have the business but not the time, simply contact us and we can help.










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Three Brilliant Tricks For Managing Your Small Business’ Social Media

Small-business owners who manage social media accounts often struggle with three important areas: consistency, content, and engagement.

Consistency: Some social media managers ignore their accounts for weeks at a time due to an unexpectedly hectic work schedule, or even from forgetfulness, and then suddenly glut the internet with a backlog of posts to make up for the error.

Content: Some social media managers remember to post, but struggle with figuring out exactly what to post.

Engagement: Some social media managers post new information regularly, but forget the last critical step in making their social media campaigns successful, which is reaching the right amount of people, and engaging effectively them.

If you can identify with any of these common social media woes, then read on. These tricks are for you.

Three Brilliant Tricks For Managing Social Media For Your Small Business

social mediaTrick One, For Consistency: Tie your social media time to a ritual. Here’s what we mean: choose a daily habit around which to center your social media time. If you’re in the habit of drinking a cup of coffee first thing in the morning, for instance, spend that fifteen minutes of quiet time working on your social-media skills. When the coffee is done, you’re done too.

Trick Two, For Content: If you struggle with knowing what to post, perhaps it’s time to think outside the box. Most of us don’t follow social media accounts just because we’re interested in what those accounts represent, but because the accounts are actually posting interesting stuff. If your small business focuses on something specific, like perfumes, or chocolates, or woodworking, then of course many of your posts will be about those topics. But there’s no rule mandating that you can’t occasionally post inspirational quotes, jokes, or witty side comments. As long as you keep your posts professional and interesting, you’ll find yourself with sufficient fodder to make at least one post per day.

You may even find it helpful to keep a schedule near the computer. Plan your social media posts ahead of time. On Monday, post a quote. On Tuesday, post a news-related item. On Wednesday, post a joke and a product spotlight for your company. When in doubt, you could always give the BlogMutt Idea Generator a whirl. This helpful tool offers bloggers a kickstart to get their ideas flowing.

Trick Three, For Engagement: Don’t forget about the principle of interaction. People love receiving attention, and they feel special when their questions, comments, and insights are dignified with a genuine response. To that end, be generous with your likes and responses. Help your followers feel as if they’re on the inside.

The next time you’re sipping your early morning coffee and letting your mind wander, allow it to wander towards your social media accounts. Remind yourself to be consistent, to post every day, and to respond to your followers. Implement these three tricks and watch your social media campaign take off.

To talk more about this, or anything else about blogging, please contact us!










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Do You Have A Blog, But No Time To Write? Buy Blog Posts!

buy blog postsYou have a busy life. You’re trying to run a successful business, and you know that business blogging is an important part of your marketing process. But you don’t have time to write.

Have you ever considered hiring a professional content-writing service to write your blogs for you? Maybe you haven’t, because hiring a team of ghostwriters seems inauthentic. You think that you should be writing everything yourself. That’s just not true any more for business blogging.

Consider these everyday situations:

A bride who is trying to create the perfect wedding will certainly hire a professional wedding coordinator.

The CEO of a multi-million dollar company doesn’t argue his own cases in court. He keeps a string of lawyers on retainer to do the arguing for him.

Most novelists don’t edit their own manuscripts. Even authors have professional editors to help strengthen their weaknesses.

If you’re convinced that blogging will enhance your online presence, but you don’t have the time to write fresh content every day, do yourself a favor and buy blog posts.

Where To Buy Blog Posts:

1. From an independent freelancer. We’re not even talking about people who consider themselves professional writers, per se. Most of us know at least one person who can write well, whether it be a former co-worker, a neighbor, or a college student looking to earn a little extra cash. Given a little guidance and compensation, these individuals are an often-overlooked local resource.

2. From a professional writing service. Just type the phrases “hire freelance writers” or “blog writing services” into Google, and you’ll find a variety of options for buying blog posts. Not all content services are created equally, however. It’s important to research your options thoroughly, and not be distracted by flashy websites, slick marketing, or the sheer number of writers on offer.

Although many content writing services may boast a large stables of writers (numbering in the tens of thousands!), it must be noted that most services do not require that their writers are based in the United States. While it’s true that a higher volume of writers provides a deeper well from which to draw, it’s also true that quality trumps quantity. International writers often bring a wide perspective to their work, but if you are writing for an English-language-based audience, having native English speakers writing your content is going to be the most effective way to communicate with your audience.

If you’re interested in putting our quality crew of American-based writers to work, please feel free to contact us.









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What To Do With Your Extra Time After Hiring A Business Writing Service

So you finally wised up and hired a business writing service. Good for you! Not only will your website benefit from regularly-scheduled and professionally-written articles, but now that you no longer have to research, plan, write, re-write, and edit your own articles, you will have so much more free time on your hands. Your only task now is to decide what to do with that extra time.

What To Do With Your Extra Time After Hiring A Business Writing Service:

business writing service1. Drink more coffee. This is actually doubly helpful, since a little caffeine in the system generally leads to people working faster, which results in even more time being freed up. It’s like magic!

2. Get fit. Now that you’re free to be away from the computer and out from behind your desk more on a weekly basis, you have time you get yourself in shape. Statistics are clear: the more fit and healthy you are, the longer you’re likely to live, meaning that once again, hiring a business writing service results in (you guessed it) even more time!

3. Take up a new hobby. Wait a minute. Let’s not get carried away. You do have a business to run, remember? Let’s stay focused.

4. Concentrate on running your business. This is the crux of the issue. Once you have professional writers providing your website with fresh content, you’re free to concentrate on what you do best: running your own business.

Coffee, exercise, new hobbies, and all of that silliness aside, the truth remains that hiring a business writing service can greatly aid you in engaging with your customer base.

To talk more to us about this or anything else, please feel free to contact us. We look forward to working together with you to strengthen your online presence.









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