Category Archives: content marketing

Blog Quality vs. Blog Length: What’s Best?

The standard wisdom used to be that to grab someone’s attention, you just had to follow these two rules. Rule #1: Be brief. Rule #2: Show, don’t tell. But have the rules changed? Shakespeare said it best: “Brevity is the … Continue reading

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Is Your Business Blog Like a Broken Dryer?

As close readers of this blog know, I am the CEO of a blog writing service, and I’m also a customer! I don’t write the blogs here very often, but I did write this one myself. You see, I had … Continue reading

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Longer Blog Posts Are Now Available

Announcing Longer Blog Posts at BlogMutt! As the world of blogging and content marketing continues to change and evolve, we’re here to help our customers adjust as well. Today, we’re excited to offer customers longer, higher quality blog posts written by … Continue reading

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Mobile Content and Content Marketing Big for Business in 2015

In the real estate world, the catch phrase is: location, location, location. But according to a recent post from Forbes, for businesses in every industry, the new catch phrase is: content, content, content. In 2015, two important aspects of doing … Continue reading

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Content Marketing: Who Should Write Your Blog Content?

by:  Ken Bradford Effective content marketing through blogging must focus on crafting unique blog articles that either inform, educate, or entertain your target audience. If your blog doesn’t attract attention and offer quality information, it will not be very successful. So, … Continue reading

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How Successful Content Marketing Creates Demand

Creating customer demand through banner advertising and social media isn’t what it used to be. The advertising landscape continues to evolve online. But that doesn’t mean success online isn’t possible. To know what it takes to succeed online, it helps … Continue reading

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4 Tips to Boost Your Non-Retail Business During the Holidays

Ah, the holidays. Everywhere you look, shoppers are bustling to and fro in an effort to find the best possible deals on everything from toys to that flat screen TV they’ve always wanted. Retailers are lowering prices left and right, … Continue reading

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Content Marketing’s Worst Nightmare: The Algorithm

The scariest word for marketers these days is “algorithm.” It’s the “invisible hand” of digital content. It’s unknown and unknowable. Its influence on your company is the most powerful arbiter of your success or failure. But does it have to … Continue reading

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How To Be Happier In 2015

I don’t write many of the posts for the BlogMutt blog any more. I write some, but I think this is maybe my second one this year. You see, even though I went to journalism school in New York City, … Continue reading

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The Impact Of Panda 4.1 On Blog Writing And Content Marketing

By Ken Bradford On September 25, 2014, Google made the announcement that it was slowly rolling out a new algorithm update called Panda 4.1. It appears that with each new update, which seem to be coming about each quarter, Google continues to … Continue reading

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