Tag Archives: content marketing

Why The Competiton Is Outsourcing Its Content-Marketing Operations

In a 2014 content-marketing study, it was discovered that B2B-oriented marketing platforms are increasing their budgets to provide high-quality blog content. This demand for high-value content has led to a marked increase in the outsourcing of content creation. The Modern B2B World Is … Continue reading

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Do You Know How Long A Blog Post Should Be For SEO?

Ah, those three little words: search engine optimization. Although their importance is undeniable, the debate often rages regarding how SEO can best be achieved. Today we decided to tackle this aspect of the question: how long should a blog post be for … Continue reading

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Blogging For Innovation, Motivation, And Inspiration

This is a sample of how a blog post can feature a current news topic and use it to get people thinking. Blog posts can motivate, inspire, and make use of crowdsourcing to come up with creative and fresh ideas … Continue reading

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Being A Star In Your Industry Is A Matter Of Choosing A Professional Writing Service

You might believe that your small business is about as far away from the celebrity world as the moon is from the sun, which is about 93 million miles, by the way. However, if you want to become a true star … Continue reading

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Blogging For The Freelance Writing Industry

Most freelance writers are avid blog readers. If you are writing a blog post targeted to freelance writers, you can almost guarantee that you will have an audience.  The challenge to blogging for the freelance writing industry is that these readers will … Continue reading

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Like A Russian Novel — Content Marketing Lessons From The #IceBucketChallenge

Flights of fancy, complicated plot twists, soaring optimism, crushing cynicism, a charismatic but doomed hero — this #icebucketchallenge is more like a Russian novel than a social media campaign. And man that ice water is cold. There’s a scene in … Continue reading

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The Value Of Evergreen Blog Posts In Content Marketing

Many blogs focus on newsworthy events and the latest trends in the industry. This can be a great strategy, but the blog content often becomes outdated rather quickly. It packs a short-term punch with little long-term value. As an alternative … Continue reading

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Blogging For Life Coaches: A Sample Blog Post

By Veronica Grande, one of many talented writers at BlogMutt. As a mother to a preteen, Veronica understands the importance of keeping our online community well-informed. Did you know that life coaching is reported as one of the fastest growing industries over the … Continue reading

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Blogging For Moms: What Are They Reading?

One of the first principles of writing is that the author must first consider the demographic. As the writer plans out what she is going to say, the first principle in mind must be who’s going to read the article. … Continue reading

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Blogging By Teachers: It Takes One To Know One

By Ruth Buchanan When Charles Dickens penned the opening to A Tale of Two Cities, he purportedly offered commentary on the French Revolution, but he might as well have been describing the experience of classroom teaching: It was the best of times, … Continue reading

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